August 8, 2025 – Campari is raising a glass to Asia’s vibrant cocktail scene with its “Tailored for The Bartender” initiative, celebrating the 2025 Asia’s 50 Best Bars winners. Announced after the awards ceremony in Macau on August 7, Campari will gift bespoke bar jackets to representatives of all 50 top-ranked bars, plus the Campari One To Watch Award recipient, Workshop14 in Hanoi.
Each jacket will be co-designed with bartenders and local tailors, reflecting the unique spirit of their bars while built for the fast-paced world of mixology. Notable recipients include Jay Khan of COA (Hong Kong), Supawit “Palm” Muttarattana of Dry Wave (Bangkok), Keith Motsi of VIRTÙ (Tokyo), Andrew Ho of Hope & Sesame (Guangzhou), and Joash Conceicao of Offtrack (Singapore).
Campari will showcase the tailoring process through videos and portraits across 14 Asian markets, sharing the stories behind each jacket on its digital platforms. Workshop14, the One To Watch winner, stands out for its innovative blend of Vietnamese ingredients and modern techniques, earning a spot on the extended 51–100 list.
Bar Leone (Hong Kong) claimed the title of Asia’s Best Bar for the second year running, with the 2025 list featuring 20 new entries across 20 destinations, highlighting the region’s dynamic bar culture.